The Team

Alex Evans
Actual native Londoner. Also Argentinian, German and Yorkshire. Hiatuses in Manchester, Munich, Mexico City and Melbourne. Polyglot. Addicted to coffee, food podcasts, fitness fads and surfing destinations. Loves a great strategy and an even better story.
Alex Evans
Director
Andrew Dodds
Calm, on the surface. Glasgow born, East London based. New dad. Cat servant. Cultural snob in training. Street food hunter and Guinness enthusiast. Loves telly, tech, and trivia. Qual lifer with a Quant side hustle.
Andrew Dodds
Director
Dearbhla Young
Professional plate spinner. Bringing creative solutions to operational questions. Proud Gaeilgeoir. Open mic poet. Endometriosis advocate. Short documentary maker. Happiest when in a quiet sea or at a noisy gig. Excited by better ways about things.
Dearbhla Young
Team and Office Co-Ordinator
Ed Moon-Little
Gardener facing stubborn plants. Always cooking. Hoarder of field notes. Curator, occasionally. Anthropologist surrounded by other anthropologists. Loves how context transforms categories.
Ed Moon-Little
Research Manager
Ellie Mulcahy
Dry wit. Chatterbox. RHOBHs encyclopaedia. Happiest studying human behaviour via reality tv. Former primary school teacher with a heart for youth social research. Dreaming of Bristol, secretly a London convert.
Ellie Mulcahy
Director
Ewan Marsden
Collector of accents, born here, raised there, lived everywhere. Pedals uphill for fun. Löyly slinger. Sweet treats and grilled meats. Deep thinker and sharp listener. Drawn to what’s thoughtful, enduring and human.
Ewan Marsden
Senior Researcher
Isabella Devereux
London via Scotland. Lover of extremes. Hot Yoga. Cold water. (Very) long walks. Crafting. Decoding aesthetic clusters. Film. TV. Art. Always looking for the pushes and pulls in culture.
Isabella Devereux
Associate Director
James Lewis
London matured, Essex raised, with China hiatus. Strategic and sensitive filmmaker. Woodworker, wordsmith, gardener, lifter, water baby. Juggler of creative and practical minds, ambitions to be full time jester.
James Lewis
Co-Founder and Head of Studio
Katie Wise
From the sea to the big city. Cat lover. Keen runner. Kinda crunchy. Reveals what’s hidden in plain sight. Believes in kindness, clarity and really good bread.
Katie Wise
Insight Director
Krishna Juggapah
Malaysian & Mauritian roots, wired for tech and good tunes. Board games, tinkering, and optimisation fuel the fun. Dad mode activated, problem-solving always on. Bringing order and laughs to TGS.
Krishna Juggapah
Senior Project Manager
Laura Gafforio
Born and raised in Italy, lived across continental Europe, landed in London. Loves a good swim, good run, good ultimate frisbee game. Split between research and filmmaking, always looking for the stories that swim beneath the surface.
Laura Gafforio
Research Manager and Studio Producer
Liz Cheesbrough
From Liverpool to London. Came of age in new rave, still rocking late nights and queue chatter. Culture collector. Seeker of the wild and wonderful. Curious. Hungry. Sees the other side. Always up for a challenge.
Liz Cheesbrough
Business Director
Maanya Vij
Diasporic soul. Mumbai - Brighton - London - ? Sandwich maestro. Always game. Culture sponge. Big-time reader, full-time thinker. Behaviour science, numbers, and context translation in my toolkit - still under construction.
Maanya Vij
Senior Researcher
Nick Cook
Design obsessive. Film freak. Literature lover. Dreaming of 1930s Bloomsbury. Or Japan. Or Middle Earth. Catch me running. Ask me about coffee. Links data to culture. Finds the story in the stat. 
Nick Cook
Associate Director
Odette Schwartz
South African roots, Kent grown, Hackney blooming. Find me next to a body of water. That dog mum. Culture interpreter. Human-led advocator. Community facilitator. Searching for what spins our social fabric. 
Odette Schwartz
Senior Research Manager
Saul Parker
To be written
Saul Parker
Co-Founder and CEO
Sherraine Albert
Caribbean roots, UK raised, switched from Architecture to research, Tennis newbie, TV addict, Tea devotee, Interior design. Faith-driven, culture curious, always observing. Ask me about personal finance or what I've been watching lately.
Sherraine Albert
Researcher
Sophie Solly
Bookworm. Proud vegetable grower. Fuelled by tea. Founding member of the local craft and cheese club. Untangles tangled things. Always searching for exactly the right word.
Sophie Solly
Head of Strategy
Ticiana Riveiro
Raised in tradition, grown through exploration. Family enthusiast, energized by social bonds and vibrant colors infusing life. Organization flowing naturally, connecting numbers and people for collaboration.
Ticiana Riveiro
Finance Executive