In a world of increasingly complex information ecosystems, how do we understand, navigate and shape the stories that move public imagination, behaviours and systems?

That question is the starting point for Harnessing Narrative Intelligence: An evening of ideas, insight and connection. It's the first event in GOOD IDEAS, a new series from The Good Side.

What is narrative intelligence?

We define narrative intelligence as the capacity to turn stories, signals and evidence into insight for social change, then to keep learning, adapting and acting on what they reveal.

Ideas compete for attention, while trust continues to fragment. AI is changing how information and influence travel and misinformation is rife. For funders and mission-driven organisations, understanding which stories gain traction, and why, is becoming as important as the evidence behind them.

The panel

Thursday 12 November 2026, 6pm

Chaired by Saul Parker, Co-Founder and CEO of The Good Side, the panel brings together people working at the hard end of narrative change:

• Sarah Sternberg - Director, Global Reimagining Masculinities Initiative, Movember Foundation
• Sam Salama - Senior Insight Manager, Metropolitan Police
• Rachel Addley - Head of Research, Policy & Insights, OKRE
  

Invitation only

Places are limited and the room has been carefully curated, so attendance is by invitation only.

If you work in philanthropy, policy, research or social change and would like to join us, email events@thisisthegoodside.com with a few lines about you and your organisation, and we'll be in touch.

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